Kasey KaplaninBootcampHow To Conduct a Product Profit Impact AnalysisAs a product professional, you'll often face these two questions when deciding on a solution: "What impact will it have?" and "What's the…·5 min read·Apr 9, 2023----
Kasey KaplanHow To Use BRICE Scoring To Solve Relevant Product ProblemsBRICE Scoring is a product management tool that can be used to discover what to build and how to prioritise the right features.·4 min read·Mar 13, 2022--2--2
Kasey KaplaninGeek Culture7 Trends Shaping Product In 2022 & Why They MatterThe discipline of product management is constantly evolving and if the last few years are any indication, then I’m excited about the…·6 min read·Jan 4, 2022----
Kasey KaplaninGeek CultureProduct Managers Are Not The Product Function — Avoid This Deadly Mistake And What To Do Instead.In 2021, if you are not familiar with the role Product Manager (PdM), chances are your company is not leveraging technology as a…·5 min read·Sep 3, 2021----
Kasey KaplaninDataDrivenInvestorWhy Projects Are The Worst Way To Build Products (And What You Should Do Instead)If you have worked in a professional environment you are no stranger to projects. The question is, do they deliver outcomes?·5 min read·Jun 27, 2021--1--1
Kasey KaplaninGeek CultureHow To Structure A Successful Product TeamThis is a step-by-step guide on how to structure a company to support product-led growth. It starts by talking about the frameworks to put…·5 min read·May 3, 2021----
Kasey KaplanHow To Transition A Traditional Business In To A Product-Led Company w/ ExamplesHere is a bold statement: If your business is not making data-drive and product-led decisions, you won’t be making decisions at all.·5 min read·Apr 10, 2021--1--1
Kasey KaplaninDataDrivenInvestorHow Product Management Saves Companies Money w/ Examples (You’re Welcome Finance)In most companies, products are made and enhanced by executives making decisions or the sales team committing to a new feature. Then the…·5 min read·Jan 18, 2021----
Kasey KaplanHow To Explain The Benefits Of Product Teams To Non-Product PeopleLet’s face it, most companies are not product-led. They might use technology and agile methodologies, but they don’t have a true product…·4 min read·Jan 12, 2021----
Kasey KaplanUse BRICE, Not RICE Scoring for Product Prioritization.One of a product managers main responsibilities is prioritization of features/functionality to ensure successful product outcomes. There…·4 min read·Jan 6, 2021--7--7